About Content Creation
Content Creation is the integral part of Digital Marketing, without it your brand will be blank on the internet. It is one of the common way to discover your business, when someone searches over internet. Content is the driving force behind all successful digital marketing campaign. It may include SEO, PPC, SMM, SEM etc. Each piece of your content will give you a new opportunity for your business to connect with prospect customers.
Your content can be in four form as like Video, Image, Text & Audio. As per your user interaction or your business need you can create content. It also says that content is a not only king its a kingdom. If one content got viral, algorithm start showing other form of content also.
Content is the medium to educate about your products/service. Without content taking online business is next to impossible.
Your content can be:
Blog Posts
Email News Letters
Tutorials
E-books
White Papers
Case Study
News Articles
Evergreen Articles
Social Media Posts
Videos
Podcast or Audio
The more you will create content more you will visible.
Content creation will help you to get more attention & inspire people.
People are busy scrolling their phones, the only time they’ll stop is when they see a familiar face.
Todays marketing is all about education. Figure out how you will educate people in your sector. More you educate, more revenue you can generate.
Looking for creating content for your business connect with us.
About Copy Writing
Copy Writing is nothing but selling through words. It is creation text content to persuade readers to take some type of action related to your business or sales process. The main aim of copywriting is to create brand awareness and sell product/service.
Copywriting may include
PPC Landing Pages
PPC ads
CPM ads
Headline
Product Page
Social Media ads
Website sales copy
Sales emails
Short Message Service (SMS)ads
If your copy is more brainstorming or creative then there is a high chances to generate more sales.
If you are trying to attract more calls and wanted to convinced more customer towards your brand then copy is mandatory.
Before creating a new piece of content in digital marketing must be include copy & content. Copy Writing and Content Writing are primarily distinguished from each other by their purpose. Content Writing is design to educate or entertainment where as copywriting is design to persuade and take action.